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From:TheBahamasWeekly.com Community
Leyre Goitia Appointed Products, Pricing and Devices Manager at NewCo 2015 Limited Nassau, Bahamas - NewCo2015 Limited (NewCo), The Bahamas’ newest mobile network, has announced the recent hire of Leyre Goitia. Ms. Goitia joins the NewCo team as the Products, Pricing and Devices Manager. She is responsible for product research and development, market analysis, and developing market strategies. These components are essential to solidifying the company’s goal of gaining a quantifiable competitive advantage. “NewCo is excited to have Leyre Goitia as the latest addition to our team. Having worked in the industry for more than twenty years, she possesses a depth of knowledge from her experiences in the international telecommunications industry. Her unique skillset has been proven through the years as she navigated the successful launch of multiple startup ventures. Leyre will play an important role in the marketing department and will provide a calculated market approach to positioning our products and services,” said Mr. Franklyn Butler, Chairman at NewCo. “We are deeply committed to employing qualified Bahamians to help us build a successful enterprise. In addition, we eagerly look forward to adding other experienced professionals to our team.” Commenting on her appointment, Ms. Goitia said, “I enthusiastically anticipate the opportunity to construct a strong and competitive strategy here at NewCo. My professional experience in telecommunications began in 1993 and I thoroughly enjoy the kind of work that I do. Working with startup ventures is a passion of mine and I am excited to be part of the team.”
NewCo2015 Limited (NewCo) also announced today that Diana-Lynn Sands is charged with developing the company’s brand and media strategies, and will drive enhanced communications initiatives between NewCo and its key stakeholders. Ms. Sands has worked in public relations, hospitality, administration and transportation, and brings a wealth of corporate branding expertise to this role. “NewCo is fully committed employing talented Bahamians who will greatly contribute to our planned success in the telecommunications market. Diana’s experience and industry knowledge has made her an asset to our team. Her expertise will also address the need for well-timed, systematic and integrated messaging. This kind of targeted communication will keep our partners abreast of important information in an era of rapid change. I am confident that she will play a critical role in providing and implementing high quality media relations strategies for both internal and external clients,” said Mr. Franklyn Butler, Chairman at NewCo2015. Commenting on her appointment, Ms. Sands said, “I am excited to start a new chapter with NewCo and I look forward to working with such an accomplished team. We are entering the market as the second telecommunications company in The Bahamas; as a result we have a fantastic opportunity to build a powerful and highly competitive brand. I am fortunate to be a part of an organization whose focus is to provide quality products with excellent value because our customers are worthy of it.”
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